Master of Advertising - Plan MC249

Master of Advertising - Plan MC249

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Student type:
Learning mode:
On campus
Entry score:

Not applicable

Duration:
Full-time 2 years
Part-time 4 years
Reduced duration available
Fees:

AU$28,800 (2024 annual)

Next intake:
February, July
Location:
Melbourne City
Learning mode:
On campus
Entry score:

See admissions

Duration:
Full-time 2 years
Fees:

AU$38,400 (2024 annual)

Next intake:
February, July
Location:
Melbourne City

CRICOS code: 083949D

To graduate you must complete the following. Please note, all courses may not be available each semester.
Year One of Program
Complete the following Four (4) Courses:
Course TitleCredit PointsCourse CodeCampus
People and Data12COMM2793City Campus
Advertising Strategy24COMM2677City Campus
Integrated Advertising Media12MKTG1187City Campus
Creative Advertising Campaigns24COMM2678City Campus
AND{Select and Complete Two (2) Courses from the School Options list below to suit your area of professional interest. ORSelect and Complete One (1) School Option Course AND One (1) Course from the Approved University Postgrad Elective list.University Postgrad Elective }
AND
Year Two of Program
Complete the following Four (4) Courses:
Course TitleCredit PointsCourse CodeCampus
Leading Change in Media and Communication12MKTG1183City Campus
Research Methods in Media and Communication12COMM2930City Campus
Professional Research Project (Advertising)24COMM2787City Campus
Professional Practice24GRAP2495City Campus
ANDSelect and Complete the following Course OR select and Complete One (1) School Option Course from the list below.
Course TitleCredit PointsCourse CodeCampus
International Advertising12MKTG1184City Campus
ANDSelect and complete One (1) University Postgraduate Elective to suit your professional area of interest.
AND
School Options
School Options
Course TitleCredit PointsCourse CodeCampus
Change Communication12COMM2316City Campus
Communication for Social Change12COMM2083City Campus
Communication Management: Theory and Practice12COMM1123City Campus
Community and Civic Engagement12COMM2761City Campus
Corporate Writing and Editing12COMM2667City Campus
Ethics, Philosophy and Professional Communication12COMM2057City Campus
Financial Communication12COMM2668City Campus
Health Communication12COMM2806City Campus
International Media Collaboration12COMM2539City Campus
Political Communication12COMM2058City Campus
Professional Placement12COMM2807City Campus
Risk and Crisis Communication12COMM2318City Campus
Stakeholder Relations and Emergent Media12COMM1107City Campus
Wicked Problems: Innovative Solutions12SOCU2294City Campus
University Postgrad Elective
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Acknowledgement of Country

RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nation on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business - Artwork 'Luwaytini' by Mark Cleaver, Palawa.

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aboriginal flag
torres strait flag

Acknowledgement of Country

RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nation on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business.

More information