Diploma of Marketing and Communication - Plan C5404

Diploma of Marketing and Communication - Plan C5404

Student type:
Learning mode:
On campus
Entry score:

Not applicable

Duration:
Full-time 1 year
Fees:
Fee finder
Next intake:
February, July
Location:
Melbourne City
Learning mode:
On campus
Entry score:

Not applicable

Duration:
Not applicable
Fees:

Not applicable

Next intake:
Not applicable
Location:
Not applicable

This plan is not available for international students that hold or intend to hold an Australian student visa. In order to attend the face-to-face classes, international students will need to apply for other types of visas with study entitlements. Alternatively, international students who do not hold an Australian student visa may attend the courses online from overseas.

This qualification requires the completion of 12 units - 5 core units plus 7 elective units:
C5404 Core Courses:
Complete the following Five (5) Courses:
Course TitleNominal HoursCourse CodeCampus
Identify and evaluate marketing opportunities (BSBMKG541)70MKTG6113CCity Campus
Establish and Monitor the marketing mix (BSBMKG542)60MKTG6116CCity Campus
Design and develop marketing communication plans (BSBMKG552)60MKTG6117CCity Campus
Write persuasive copy (BSBMKG555)50MKTG6118CCity Campus
Undertake project work (BSBPMG430)60BUSM6520CCity Campus
AND
C5404 Elective Course List A
Complete the following Three (3) Courses:
Course TitleNominal HoursCourse CodeCampus
Plan and interpret market research (BSBMKG543)50MKTG6119CCity Campus
Create multiplatform advertisements for mass media (BSBMKG551)40MKTG6120CCity Campus
Develop a digital marketing plan (SIRXMKT007)50MKTG6121CCity Campus
AND
C5404 Elective Course List B
Complete the following Three (3) Courses:
Course TitleNominal HoursCourse CodeCampus
Manage budgets and financial plans (BSBFIN501)70ACCT5434CCity Campus
Analyse big data (BSBXBD403)40MATH5355CCity Campus
Use digital technologies to collaborate in a work environment (BSBTEC404)50BUSM6521CCity Campus
AND
C5404 Elective Course from BSB40820:
Complete the following One (1) Course:
Course TitleNominal HoursCourse CodeCampus
Develop personal work priorities (BSBPEF402)40BUSM6522CCity Campus

This qualification is not available for international students intending to study on a student visa.

Information for international students

Sorry, this qualification is not available for international students intending to study on a student visa. If you hold a different visa type, you may be eligible. Please contact Study@RMIT for more information.

 

Information for local students

If you are a local student please select 'switch to local' below to view the full course information.

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Acknowledgement of Country

RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nation on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business - Artwork 'Luwaytini' by Mark Cleaver, Palawa.

aboriginal flag
torres strait flag

Acknowledgement of Country

RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nation on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business.